02 Oct

6 Tips for Small Business Success


Thank You 

Always, always thank them.  Thank them for meeting you, talking with you and especially for giving you an order.  They do have a choice and make sure they know they made the right one. Do it the old fashioned way: take pen to paper and write them a note.

Walk The Walk 

be consistent in every thing you do.  Call it branding or call it common sense.  Make sure your business has a consistent look and feel. A customer must get the same flavor from everyone within your organization. Always.


The first 3 seconds are critical.  If you’re smiling you set the tone for a positive meeting.  Customers are people and people are who buy.  Don’t assume your quality, features or products will sell for you.  You’re the sales person and you sell the company.

Be Positive 

Your attitude is seen every where.  From your voice on the phone to your email messages your attitude comes through loud and clear.  If you’re having a bad day then take a break find something to cheer you up and don’t make those calls!

Soft Sell

Don’t try or use pressure sales, they rarely work.  Sell soft. Solve problems and satisfy wants.  Keep your customers first and do what’s best for them.

Think Outside The Box 

Branch out and don’t get caught in thinking “this is the way we’ve always done it’.  If you do and your business is tanking guess what will happen.  Your business will SINK! If you’re hitting hard times ALWAYS re-evaluate your strengths and make sure your head is out of the sand.

About the Author

David is a digital marketing expert with over 15 years experience in B2B and B2C marketing. David has developed a proven approach to building strong digital foundations for multi-national companies. He is well versed in website development, social media strategies, content marketing, and search engine optimization.

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