How To Write a Marketing Plan: How to make a marketing plan for your business
19 Feb

How To Write a Marketing Plan: How to make a marketing plan for your business

Having a marketing plan for your business is an often overlooked component to many small businesses.  Why do I need a marketing plan? Is a common question asked by new entrepreneurs and those running small 2 or 3 person companies.  Having a plan that outlines your marketing efforts will help you reach the sales goals […]

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What is Internet marketing?
21 Dec

What is Internet marketing?

So what is Internet marketing? Once your website comes into existence you have to spread the word around. Although the best way of getting traffic is by naturally (or organically) appearing high on search engine result pages for keywords and key expressions relevant to your business, it takes a very long time and great effort. […]

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02 Oct

6 Tips for Small Business Success

  Thank You  Always, always thank them.  Thank them for meeting you, talking with you and especially for giving you an order.  They do have a choice and make sure they know they made the right one. Do it the old fashioned way: take pen to paper and write them a note. Walk The Walk  […]

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30 Sep

4 Tips for Small Business Success

Target Know what you’re good at and do it better then anyone else.  Don’t get lured in to being a ‘jack of all trades’ because if you do you will soon become ‘master of none’.  Small businesses can only do so much.  Keep your focus and target those who will buy from you Be Unique […]

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26 Sep

4 Small Business Marketing Tips

  Try Unusual Marketing Tricks The saying what’s old is new again works well in marketing.  Often companies follow trends in marketing and by doing so become a ‘me too’ company.  Look back at some old methods to draw customers in.  Try using a postcard that recycles one of your current ad’s.  Push them to your website and follow […]

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24 Sep

3 Small Business Marketing Tips

 Advertise To Sell Don’t get caught up trying to be like the big guys.  Your business can’t afford to advertise like your larger competitor.  Create ad’s that sell, TODAY!  You can learn from them even ‘borrow’ ideas from them but don’t think you can play in there field.  A simple tip is to always include […]

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Strategic Checklist for Successful Email Marketing
25 Jul

Strategic Checklist for Successful Email Marketing

For small companies an often overlooked area that has a huge impact is brand equity. Your company has a brand regardless of how small or large it is. Your customers, prospects and competitors know you and have developed their impression of you company. This is part of your brand and is better kept under your control then someone else’s.

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